Paolo Pinzuti is the CEO of Bikenomist and editor of Bikeitalia, one of the main Italian publications dedicated to cycling mobility, cycle tourism, and bicycle culture. For over ten years, he has worked in the field of communication and design related to sustainable mobility, contributing to spreading a vision of the bicycle as a tool for social, economic, and urban transformation.

Through Bikeitalia and the projects developed by Bikenomist, Paolo has collaborated with institutions, companies, and international organizations to promote cycling policies, quality infrastructures, and a more conscious narrative of cycling in Italy and Europe. He is active in producing editorial content, digital strategy, and developing innovative formats dedicated to cycle tourism and active mobility.

His work is guided by the goal of making the bicycle an accessible, everyday, and central choice in future development models.