Rossignol Group, always synonymous with excellence in the world of winter sports, is expanding its offerings in the bike and summer outdoor sector.

The decision to enter the bicycle market is the result of a well-thought-out strategy aimed at meeting the growing demand for outdoor activity equipment even during the summer season.

Rossignol has developed a new range of models that reflect the focus on innovation and technology that has distinguished the group in the winter sports sector.

Rossignol’s bike lineup includes mountain bikes and e-bikes, designed for outdoor enthusiasts seeking high-quality and reliable products, just like with their skis and winter equipment.

Rossignol in Summer

Additionally, Rossignol has expanded its offerings with a range of products designed for summer sports, such as trekking and mountaineering, broadening its portfolio and reaching new market segments. Thanks to its expertise in designing and manufacturing technical equipment, the company has developed shoes, backpacks, and specialized clothing for outdoor activities, ensuring high performance in all conditions.

Entering the world of bicycles and summer sports is not just about diversification but also about a growing commitment to a healthy and active lifestyle, where outdoor movement is at its core. Rossignol aims to be a reference point not only for winter sports but also for those seeking adventures and excitement during the summer months.